In the world of cruising, not all experiences are equal. Premium brands like Celebrity Cruises and Azamara stand out by offering a superior level of service and comfort.
These cruise lines are designed for travelers who value personalized attention and seek a high-quality experience, both onboard and during shore excursions. This is what the industry knows as a “360 experience.”
During the conferences organized at FITUR 2025, one of the talks was related to the experience of sailing with a premium cruise line. Four Celebrity Cruises executives participated in this event: José Antonio Otero, Fernando García, María Otero, and Luis Wangüemert.
Below is a summary of the key points they shared during their presentation at the international tourism fair taking place in Madrid this week.
The difference lies not only in the destinations but in how each moment of the journey is experienced. Let’s look at 5 aspects that distinguish a premium cruise:
Innovative Design and Technology
Premium ships stand out for their first-class materials and carefully designed spaces. A notable example is the “Magic Carpet,” a versatile mobile platform that can transform into a floating restaurant or chill-out zone depending on its location on the ship.
Superior Accommodation
Cabins are 25% more spacious than standard ones, with larger bathrooms and high-quality bedding. Suite passengers enjoy exclusive areas, maintaining a consistent level of luxury throughout the ship.
Exclusive Itineraries
Premium companies like Celebrity and Azamara offer carefully selected routes, accessing less frequented ports and allowing longer stays at destinations.
Select Atmosphere
With a limited capacity of approximately 700 passengers, some ships provide tranquil spaces ideal for relaxation, including premium spa and wellness facilities.
Exceptional Gastronomy
The culinary experience is extraordinary, featuring Michelin-starred chefs. The ships offer outdoor dining when in port and feature intimate themed restaurants, each with its own specialty. The buffets include six live cooking stations.
In summary, premium cruises offer a comprehensive experience where every detail is designed to create unforgettable moments. Contrary to what many think, this level of luxury can be accessible, especially when booking in advance.
